Press Release: SST PURE® Reports on 2016-2017 PGA TOUR Season Player Success @SSTPURE
6 Tournaments have been won by players who have had SST PURE their shafts.
TEQUESTA, Fla., Feb. 17, 2017– SST PURE®, golf’s global leader in computerized analysis and alignment of golf shafts, reports that during the 2016-2017 PGA TOUR Season, six tournaments have been won by players who have had SST PURE their shafts within the past year. In addition, four of the top 10 players in the FedExCup standings (including the No. 1 player) and four of the top 10 players in the Official World Golf Ranking have had shafts SST PURE aligned within the past year.
“In 2016, nearly 90 professional golfers on the PGA TOUR had shafts which were SST PURE aligned,” SST PURE President Brian Adair said. “During the past four events in 2017, we have PUREd shafts for 45 TOUR players. We are pleased that more and more TOUR players are seeing the benefits of the SST PURE process. We congratulate all the winners of the 2016-2017 season who have had SST PURE their shafts.”
Tournaments won during the 2016-2017 season by PGA TOUR players who have had their shafts PUREd include: Waste Management Phoenix Open, Career Builder Challenge, Franklin Templeton Shootout, Hero World Challenge, World Golf Championships – HSBC Champions, and Safeway Open.
The SST PURE Shaft Alignment Lab tour staff has PUREd shafts for more than 200 TOUR players during the past five years, including top PGA TOUR money leaders, golf legends and Olympic medalists. The groundbreaking SST PURE Shaft Alignment is available to players on-site at each week’s PGA TOUR event. The SST PURE Tour staff typically PUREs clubs for more than a dozen players each week. Many times when players test new clubs, they will use SST PURE in order to eliminate shaft inconsistencies as a variable in their evaluation.
SST PURE is a patented process of shaft alignment that analyzes a golf shaft to find its most stable orientation. Using proprietary computer software and sensitive data-acquisition sensors, the SST PURE Shaft Alignment System quickly locates the “neutral” plane in each shaft. By assembling the club with the shaft in this SST PUREd position, off-line twisting and bending during the golf swing and at impact are greatly minimized. The SST PURE system also generates a printout for each shaft, showing its structural and performance analysis.
The SST PURE process works on any shaft, regardless of its material; steel, graphite, even boron or thermoplastic shafts benefit from the SST PURE process. Every shaft contains irregularities in straightness, roundness and stiffness that are inherent to the manufacturing process. These structural inconsistencies can negatively or positively affect a shaft’s performance depending on how the shaft is aligned in the clubhead. SST PURE locates the most stable orientation in any shaft.
Players who have had their shafts SST PUREd hit the ball longer, straighter and more uniformly consistent than ever before. Independent testing on players of all skill levels has established that SST PURE improves impact repeatability on the center of the clubface by up to 51 percent. Clubs that have been PUREd have a softer feel than randomly installed shafts, which is the current standard for club assembly.
SST PURE technology is now also available to all golfers through a domestic and international network of licensees. Visit www.sstpure.com to find worldwide licensee locations and to find a list of PGA TOUR players who have had their shafts SST PUREd. Follow the company on Twitter @SSTPURE to find out which players get SST PUREd each week.
About SST PURE
SST PURE is a highly sophisticated, patented process through which a golf shaft can be analyzed and its most stable position identified. The man responsible for making this technology available is Dick Weiss, a Florida businessman and clubmaker. The top expert club fitters on the PGA Tour and around the world use SST PURE® Shaft Alignment to analyze and align their custom clubs and more and more are becoming licensed. On every major professional tour, the best golfers in the world rely on the groundbreaking SST PURE Shaft Alignment to make sure their golf clubs perform consistently. Almost $2 billion has been made on the PGA Tour by players who have SST PUREd their shafts for consistency, accuracy and distance. For more information, visit www.sstpure.com.